Home / About Rudi’s Bakery

Hey, we’re Rudi’s 👋

We’re into creating artfully crafted, deliciously good food. At Rudi’s, we believe food is canvas. Every loaf, Sando, and slice we bake is crafted clean and simple, so you can build something that’s not just good, but delightfully – and deliciously – yours.

Creativity is at the heart of what we bake.

We’re big on creativity and even bigger on keeping it real. That’s why our breads, Sandos, Texas Toast, and English muffins are made with ingredients you can trust and flavors worth showing off. From weekday lunches to weekend experiments, we make it easy (and fun) to turn everyday food into something better.

We believe everyday food should delight.

Whether you’re gluten-free and selective, racing the clock at lunchtime, fueling up before a workout, or just trying to get something on the table that everyone will eat – we get it. Life doesn’t need more stress; it needs small wins, tasty shortcuts, and food that fuels both your appetite and your imagination.

That’s why we make clean, crafted foods that work hard, play well, and fit right into real life.

Always clean. Always crafted. Always ready for whatever you’re making next.

Find Near Me

Core Values

The Rudi's Bakery team at Natural Foods Expo West 2026

Assume the Best

There’s a group of passionate, mission-driven folks at the heart of every product we make. That’s why we strive to make Rudi’s a great place to work by building a culture of positivity and belonging. From our family to yours. ❤️
Exceed Expectations

Whether you buy Rudi’s every week or you’re trying one of our new fresh or frozen items for the first time, you can feel confident that you’ll receive a product with uncompromised quality. We make delicious, nutritious, convenient products. Full stop.
Sky High Standards

We believe that everyone deserves exceptional bakery items — regardless if you follow a special diet. From our innovative offerings to our gluten-free specialties, you can trust that our recipes will always be rooted in flavor and nutrition.
Embrace Change

Rudi’s was built on the belief that staple pantry foods should be the most delicious — and potentially exciting! — part of your grocery shopping. That’s why we’ll continue to create products suited for all of life’s memorable moments.
Win Together

It’s all about collaboration. We’re dedicated to making sure that everyone has a place at the table because we know that through community, connections, and diverse perspectives, we’re better together.

Still Ridiculously Good.

So you may notice Rudi’s packaging is on a new and more colorful canvas these days, but it’s all the same great Rudi’s products you know and love. If you’ve seen Rudi’s in either of these packages, it’s all good, they’re both us!

Packaging may vary during transition. Quality won’t!

A Fresh Look, Made for Better Bites

Our rebrand started with a simple idea: what if bread could be more than something you eat – what if it could be something you create with? We leaned into the joy of making, bringing bold color, expressive strokes, and a little unpredictability to life – because the best moments in food (and life) aren’t perfectly polished, they’re alive. You’ll see that in every detail, from hand-painted textures to a look that feels as crafted as the bread itself.

Partnerships

Childhood nutrition is at the heart of our mission, and so is supporting families in need. We’ve teamed up with organizations like the YWCA of Boulder County and a Precious Child to extend a helping hand.

Childhood Nutrition

Here at Rudi’s, we are committed to promoting childhood nutrition because we strongly believe in nurturing the health and well-being of the next generation. We have been a family focused company for years, and plan to continue the tradition of putting families and their health first in all that we do.

While developing our recipes, we always have inclusivity in mind. We want everyone to be able to join in at the table, so we have made it a goal to provide options that avoid allergens, like gluten.

But most importantly, we view our mission as more than providing tasty treats, we are focused on creating a positive impact on young lives. Our partnerships further our goal to ensure that families have access to wholesome nourishing options.

Rudi's Bakery team volunteering at A Precious Child's Fill A Backpack program

Out of the oven and into your inbox.

Sign up for Rudi’s emails and be first to hear about promos, discount, recipes and maybe even a birthday surprise. We email like we bake: thoughtfully.